Are you comparing Unbounce vs. ClickFunnels to know the right landing page builder for your digital marketing?
If you are searching for easy-to-use landing page builder and having researched the web, you decided to have more insight on Unbounce and ClickFunnels, then you are on the right web page.
Even though there are lots of good landing page builders out there, each of them has specific features that digital marketers need to grow their online presence.
Meanwhile, Unbounce and ClickFunnels are quite two exceptional landing page builders that can help you to generate more leads and sales.
Hereunder, in this competitive world, for you to differentiate your service from others, you need to have an outstanding, easy-to-use, flexible and catchy landing page where almost every single visitor will be converted to a noble customer with ease.
While comparing Unbounce vs. ClickFunnels, you should know that regardless of the cost of their basic pricing packages, you can’t compare it with the amount of money you will pay developers just for a single responsive landing page.
In this detailed guide, we will compare all you should know between Unbounce and ClickFunnels before making your final decision on which landing page builder you will use.
Furthermore, we compared Unbounce vs. ClickFunnels by recommending the winner for every single feature that these two platforms possess. We recommend that you read this guide to the end.
Let’s get started.
What is Unbounce? – Unbounce vs. ClickFunnels
Unbounce is quite a fantastic AI-based landing page building software that allows drag and drop editors and easy customizations when building landing pages.
Almost all the features that a digital marketer needs to create awesomely and highly converting landing pages are included in the Unbounce dashboard.
Unbounce allows users to integrate Form Builder which helps them to build one-step and two-step forms and make use of features such as “checkboxes, radio buttons, drop-downs, and hidden fields when creating their landing pages.
While using Unbounce, if you know to program, you can make use of custom JavaScript, CSS, and HTML for changes to any of your landing pages.
Unbounce has over 100 pre-built templates that users can easily customize to have their unique landing pages without much hassle.
Also, with the Unbounce A/B testing tool, you can compare every element of your landing page to know the one that will yield more conversion upon visitors’ views.
Unbounce landing pages are highly responsive across devices. When building with Unbounce, you are sure of a fantastic user interface for your visitors.
Features of Unbounce – Unbounce vs. ClickFunnels
Below are the core features of Unbounce:
#1. Landing Page Builder
Unbounce has a fantastic landing page builder that enables an easy-to-use drag-and-drop editor. With this tool, you can customize your landing pages to suit your need.
Also, Unbounce allows users to add custom landing page dimensions with ease.
#2. Custom Coding
Unbounce allows users to manually add custom codes to their landing pages. Probably you are a developer, Unbounce gives you the ability to add your HTML, JavaScript, and CSS code to any page.
#3. Custom Form Builder
Form building is one of the most strategic marketing strategies when it comes to digital marketing. Unbounce helps its users to create multi-step custom opt-in forms that get your customer’s attention and this will in turn push them to purchase your products or services.
#4. Real-time Data Dashboard
Unbounce offers real-time data reports to help users monitor and measure the performance of their landing pages when visitors come to the page. Also, users can perform A/B split testing and even integrate to Google Analytics right from their admin dashboard.
#5. Popups and Sticky Bars
With pop-ups and sticky bar tools that Unbounce has, users can give their visitors relevant content and this will help to push them to take actions on your landing pages, for instance, subscribing to your email notification or paying for products.
#6. Integrations
Unbounce has awesome integration tools which allow users to easily handle the rest of their businesses without facing difficulties. Here users can connect to SAAS tools.
What is ClickFunnels? – Unbounce vs. ClickFunnels
ClickFunnels is an outstanding landing page builder software that you can use to create fantastic landing pages that will convert your visitors to noble customers.
ClickFunnels don’t just have amazing advanced tools for building landing pages alone, it comes with assorted pre-built templates that contain your targeted landing page design.
While using ClickFunnels, if you are not too familiar with those advanced AI-based tools, you can easily customize a pre-built template for your online business.
ClickFunnels is not just a landing page builder software alone. With ClickFunnels you can create sales funnel just from your dashboard by engaging a few clicks from your computer.
One of the amazing interesting features of ClickFunnels is that you don’t need to know about the program before you can build your landing page or a sales funnel for your business.
Regardless of the type of landing page you want to create, ClickFunnels has all the tools that you need for it.
For instance, with the AI-based drag and drop tool, you can embed third-party payment methods in your landing pages without writing any single line of code.
Features of ClickFunnels – Unbounce vs. ClickFunnels
Below are some features of ClickFunnels landing page builder software:
#1. Drag-and-drop page builder
ClickFunnels has an AI-based drag and drops page builder tool that enables both beginners and professionals to create fantastic landing pages even when you don’t have any knowledge of coding or web development.
#2. Membership Area Pages
With membership area pages that ClickFunnels offers, you can be able to convince your visitors to register for your services.
#3. A/B Testing
With the ClickFunnels A/B testing feature, you can be able to test all your sales funnels and see how they will behave for different visitors that will come to your landing page.
#4. Email List Building Tools
By using ClickFunnels, you can utilize their AI-based email list-building tools without the need to build an email list from scratch. This will save you time and money.
#5. Sales Analytics
The sales analytics feature that ClickFunnels offers allows users to keep track of their sales by ensuring that they have all the essential sales statistics.
#6. Pre-Built Funnel Templates
ClickFunnels has an assorted library of pre-built funnel templates which users can use for any kind of marketing landing page they want.
Unbounce vs. ClickFunnels: Pricing
Unbounce pricing
Unbounce has three pricing packages which include Launch, Optimize, and Accelerate.
Depending on the level of your business, you can wisely choose the plan that has all the features that you need.
Their first pricing plan is called Launch. Launch costs $90 per month and it contains some amazing features such as 20,000 visitors, 1 domain, and 500 conversions. Moreover, this package is designed for beginners who intend to push their business online.
Optimize costs $135 per month and it has some awesome features like 30,000 visitors, 5 domains, and 1,000 conversions. This pricing package is designed for people who need an effortless marketing optimization experience.
The Accelerate plan costs $225 per month and it has highly effective tools for every type of landing page you need.
For instance, users will have access to about 2,500 conversions, 50,000 visitors, and 10 domains. This plan is mostly designed for enterprises. Nevertheless, an individual can as well use it if they have a large business.
Note: if you are subscribing to any pricing package, you will enjoy a 10% discount on all plans if you wish to pay annually.
ClickFunnels pricing
ClickFunnels with all the amazing features that it has makes it possible for users to access its packages by offering a two-price package for your budgets.
The Startup Plan costs $97 per month while the Etison plan costs $297 per month.
Are you new to ClickFunnels and you don’t know how to go about the pricing packages? We can help you.
With ClickFunnels’ day free trial, you can test any ClickFunnels pricing package and see if it has all that you are looking for.
Free trial for new users is one of the pros of ClickFunnels over LeadPages.
Moreover, when your free trial days expire, you will have a 30-day money-back guarantee after your subscription.
ClickFunnels pricing packages are very flexible and you can subscribe for a month-to-month plan which you can cancel at any time.
Meanwhile, if you wish to subscribe to ClickFunnels’ yearly plan, you will be rewarded with free 2 months of their service usage without payment.
Unbounce vs. ClickFunnels: Pros and Cons
Unbounce Pros
- Unbounce has an excellent easy to use pre-built templates that users can customize to have their unique landing pages
- All Unbounce landing pages are very responsive across devices, regardless of the screen size or operating system.
- There are lots of features that users can easily add by using AI-based drag and drop tools which is a built-in function in the Unbounce user dashboard.
- With Unbounce tracking metrics, users can be able to monitor the performance of all their landing pages without the need to pay for third-party software.
- The pop-ups and sticky bars help users to notify visitors of other interesting packages and products that they may have an interest in.
Unbounce Cons
- There is no pricing package for beginners who don’t have such an amount that Unbounce fixed for their least package
- Some of their templates don’t have an amazing layout unless you go for their premium templates which will cost the user additional money altogether
- Their dashboard may look a bit complex for beginners
ClickFunnels Pros
Below are the pros of ClickFunnels. This is why thousands of people are going for ClickFunnels landing page building software:
- With their 14-day free trial, even if you don’t have money for a one-month pricing package, you can be given access to access all the features you need when building your landing page. Moreover, some landing page builders don’t offer this amazing free trial.
- They offer a certified 30-day money-back guarantee
- You can cancel your subscription anytime you want
- As a user, you can join their affiliate program and generate money for yourself
- They have fantastic responsive templates
- Their templates are mobile responsive
- They have an amazing drag and drop page builder tool
- They support weekly Q&A support webinars
- Users will be given 6 pre-built funnels
- Integrates with major email service providers (Aweber, Active Campaign, ConvertKit, MailChimp, and more)
- You can easily add or subtract pages from the funnel
- You can share free funnels within the ClickFunnels community
- It works with our favorite checkout, Thrivecart
- Integrates with payment providers (PayPal, Stripe, Recurly, and more)
ClickFunnels Cons
Below is the bad side of ClickFunnels from the data we got from our detailed research and other users worldwide:
- When it comes to pricing, it is more expensive than some other landing page builders out there. Meanwhile, ClickFunnels claimed on their website that their price is higher because of the features they offer to users.
- There are only two subscription packages available for users
- Users are restricted to only 20 funnels. Although the majority of users cannot exhaust the 20 funnels in their dashboard
- Their basic pricing package only limits 20,000 visitors to your landing page per month
- With their entry-level, you will be allowed to own only three custom domain
Moreover, besides the backside of ClickFunnels, one of the biggest cons we spotted is their pricing packages.
Regardless of the features that they offer, a beginner spending $97 a month just to create a landing page is quite overwhelming!
A lot of users (especially beginners) choose other landing page builders because they can’t afford the cost of purchasing the ClickFunnels startup plan.
Unbounce vs. ClickFunnels: Which is best?
We compare Unbounce vs. ClickFunnels based on general important features that every user needs in every landing page building software.
User interface – Unbounce vs. ClickFunnels
Unbounce has an amazing user interface that includes an easy-to-use drag-and-drop editor that gives you the ability to easily customize pages without the need to contact customer support.
From the admin user interface, users can easily add custom landing page dimensions and also place all sorts of elements in different positions that they intend to.
For users that are new to landing page building, there are lots of already made templates that they can choose from when building their landing pages.
Moreover, if you intend to customize your landing page using your code, Unbounce allows users to add their HTML, JavaScript, and CSS code to any pages of their choice.
ClickFunnels has an outstanding user interface that makes the user dashboard very easy to navigate. Users can as well create numerous pages within a short time.
ClickFunnels software comes with so many pre-designed awesome templates that users can select and modify without needing to start afresh.
Users can easily modify those pre-designed templates and add whatever they like, for example, they can add videos, images, buttons, forms, pop-ups, etc.
With ClickFunnels, you can also add other advanced widgets such as pricing tables, progress bars, survey forms, etc.
winner
In conclusion, there is no winner, since both platforms have a satisfactory user interface.
Scheduling and publishing – Unbounce vs. ClickFunnels
Unfortunately, Unbounce does not have built-in functionality that can be used to schedule posts before publishing them.
Users who love to use this feature should consider purchasing third-party software that can be used to schedule their content and posts before publishing. Although, the third-party software will be another expense altogether.
Moreover, you can utilize other advanced tools in your Unbounce dashboard to achieve similar results that keep your visitor activity on your landing pages or remind them of your new products and services through email notification.
ClickFunnels’ scheduling and publishing tool are quite outstanding and with just a few clicks, you can build front-end funnels that will get you many sales on all your products.
ClickFunnels believed that users can make more money with their landing pages if they use their follow-up funnels.
ClickFunnels’ scheduling and publishing tool for email marketing automation which is known as Follow-Up Funnels do the same function as an email autoresponder.
With this Follow-Up Funnels feature, users can easily create, schedule, and deliver their emails without hassle.
With ClickFunnels’ Email Messenger tool, you can design and send scheduled emails, and automatically stop sending emails to users who are not interested in your emails.
winner
In conclusion, ClickFunnels has diverse scheduling and publishing tools and they are the winner.
Pricing – Unbounce vs. ClickFunnels
Unbounce has three pricing packages which include Launch, Optimize, and Accelerate.
This helps users to choose the best package that suits their digital marketing plan and also their budget for creating their business landing page.
Their first pricing plan is called Launch. Launch costs $90 per month and it contains some amazing features such as 20,000 visitors, 1 domain, and 500 conversions. Moreover, this package is designed for beginners who intend to push their business online.
Optimize costs $135 per month and it has some awesome features like 30,000 visitors, 5 domains, and 1,000 conversions. This pricing package is designed for people who need an effortless marketing optimization experience.
The Accelerate plan costs $225 per month and it has highly effective tools for every type of landing page you need.
For instance, users will have access to about 2,500 conversions, 50,000 visitors, and 10 domains. This plan is mostly designed for enterprises. Nevertheless, an individual can as well use it if they have a large business.
The Startup Plan costs $97 per month while the Etison plan costs $297 per month.
With ClickFunnels’ day free trial, you can test any ClickFunnels pricing package and see if it has all that you are looking for.
Free trial for new users is one of the pros of ClickFunnels over LeadPages.
Moreover, when your free trial days expire, you will have a 30-day money-back guarantee after your subscription.
ClickFunnels pricing packages are very flexible and you can subscribe for a month-to-month plan which you can cancel at any time.
winner
In conclusion, although ClickFunnels’ least pricing plan is a bit costly, they are yet the winner because even their least package contains so many features.
Social conversion management – Unbounce vs. ClickFunnels
Unbounce does not have many social conversion management tools in its user dashboard.
Moreover, since users can install their-party software in their Unbounce dashboard, those looking for social conversion management tools can easily purchase and install them.
While promoting your landing pages on social media platforms, you can track them from your social media ad accounts.
Meanwhile, users can use widgets and other elements in their dashboard to convert any visitor that comes from their landing pages.
When it comes to social conversion management, ClickFunnels allows its users to use quick lead capturing and nurturing tools.
ClickFunnels allows users to easily build sales funnel or even to choose from lots of pre-built sales funnel which is available in their dashboard.
While using ClickFunnels, you can select a compatible sales funnel that fits your business type from different categories such as e-commerce, education, webinars, and so many others.
When using ClickFunnels to create your funnels, you will be given two different options of which one is cookbook builder and the other is the classic funnel builder.
Cookbook builder is used for building ready-to-use funnels while the classic funnel builder is the DIY builder for creating your custom funnel.
winner
In conclusion, ClickFunnels is the winner.
Collaboration and teamwork – Unbounce vs. ClickFunnels
Unbounce staff collaboration with their users is very great. Users can choose from the multitude of the pre-designed template to get started with customizing their new landing pages.
When you get stocked, you can easily contact one of their teams to assist you in the places you facing challenges.
Users can freely interact with Unbounce teams and ask questions or even bring their suggestions on how the platform can be improved to suit both beginners and advanced users in the digital marketing world.
ClickFunnels is quite an amazing platform that has excellent tools for supporting users. After your subscription confirmation, you can easily log in to your dashboard and with the pre-built templates and funnels, you can begin designing your landing page or sales funnel.
When you get stocked, there are lots of resources in the ClickFunnels resource center which you can use to navigate your way out even without contacting support.
The topics you will find in ClickFunnels ranges from creating and split testing funnels to integrating third-party tools, like GoToWebinar and ClickBank.
Users who were unable to find their specific answer in the ClickFunnels knowledge base can easily contact their support team which is available 24/7 regardless of the season.
winner
In conclusion, both Unbounce and ClickFunnels have good teamwork assistance as well as collaboration.
Advertising – Unbounce vs. ClickFunnels
Unbounce offers a unique advertising feature that helps to improve your landing page contents, thereby enabling your Pay per Click (PPC) campaigns to attach external variables to your website.
Unbounce advertising tool improves your adverts conversion by first of all encouraging visitors to click on your advert and when this happens, Unbounce AI (Artificial Intelligence) tool will automatically the headline of that advert and use it to serve visitors a streamlined experience which will surely retain the visitor in your page for a couple of minutes.
Also, Unbounce advert tools allow users to add keywords, SEO, and metadata to their ads to improve their ranking on different search engines.
ClickFunnels has advanced tools for building highly converting pages that will convert when you advertise or promote those landing pages.
For instance, with the available widgets, you will see in your ClickFunnels dashboard, you will not just build landing pages but also you will build sales funnel for your digital marketing.
Since you can integrate your ClickFunnels landing pages with payment providers such as PayPal, Stripe, Recurly, and others, you will have much more confidence when advertising your landing pages because everything is already in order.
With the ClickFunnels affiliate dashboard tool, you can easily track (manage) your visitor’s performance while promoting your services.
Your ClickFunnels affiliate sales dashboard will give you access to your affiliate statistics such as sales and income.
winner
In conclusion, ClickFunnels is the winner.
Content creation – Unbounce vs. ClickFunnels
Unbounce has a wonderful AI-based drag and drop tool which can be used to create diverse contents that will surely convert your visitors.
Users can create dynamic customized content by writing special codes that will trigger those contents; probably when a user wants to leave your landing page, you can create a custom code that will show some words of appreciation – like “Thanks for visiting this page.”
Also, users can create custom forms using the Unbounce custom form builder to collect certain data from visitors which will help to get in touch with them even when they have left your landing page.
ClickFunnels has an AI-based drag-and-drop visual editor which enables you to preview your content while you are still creating them.
ClickFunnels is a wonderful landing page builder software that you can use to create sweet content without writing any single line of code.
By default, the ClickFunnels homepage is very rich in its content regardless of the pricing plan that you subscribed for.
winner
In conclusion, both platforms have good content creation tools.
Analytical report – Unbounce vs. ClickFunnels
Unbounce has real-time data report tools that help users quickly monitor all their traffic conversions.
Also, these tools enable users to measure how their pages are performing on different devices.
Hereunder, users can easily test each landing page and view its performance from the time it was created and the areas that need to be improved to ensure maximum conversion.
Moreover, users can easily integrate to Google Analytics to enable them to see advanced analysis and performance measures of their landing pages.
The sales analytics feature that ClickFunnels offers allows users to keep track of their sales by ensuring that they have all the essential sales statistics.
With the sales analytics, your users will get all the necessary information about their funnel sales such as EPC (Earning Per Click), gross income, their cart value, etc.
The sales analytics feature enables you to see how much you have earned from the sales page, order confirmation, etc.
ClickFunnels allows integration with Google Analytics which will also help you to track the key performance metrics of your landing pages.
winner
In conclusion, both Unbounce and ClickFunnels have awesome analytical report tools.
Security – Unbounce vs. ClickFunnels
Building an online platform without security is like building a house without a roof. This means that when it rains, your house properties will be destroyed even if you are in the house.
Unbounce and ClickFunnels have one of the best security tools for their users regardless of the pricing package that you subscribed for.
When your digital marketing landing page is not secured, hackers can easily continue from where you stopped and scam your existing customers.
Moreover, both Unbounce and ClickFunnels provide SSL certificates for all your landing pages or websites.
This SSL certificate ensures that all your pages, as well as funnels, follow HTTPS protocol when users click on your domain. These features ensure that your web pages are certified.
winner
In conclusion, both Unbounce and ClickFunnels have one of the best security measures for every user on their platform.
Customer support – Unbounce vs. ClickFunnels
Unbounce customer support service is available 1 am – 8 pm PST from Monday to Fridays and 9 am – 9 pm PST on weekends through email only (that is during the weekends).
Moreover, there is usually a delay in response during the weekend’s customer support hours.
Users can contact Unbounce via email at support@unbounce.com.
Hereunder, during the weekdays, users can contact Unbounce customer support through phone, live chat, and email, worldwide telephonic support, and toll-free for North America.
Also, users that subscribed for the enterprise package will be assigned to the Customer Success Manager for easy response.
On the other hand, ClickFunnels offers tutorials, live chat, email, direct calls, courses, community forums, etc. for their users to easily contact them.
Unfortunately, since ClickFunnels has lots of customers, there is usually a delay in response when their customers contact their support team for help.
Also, ClickFunnels does not offer 24/7 customer support to their users and their customer support service is only available only during the weekdays.
winner
In conclusion, Unbounce is the winner.
Summary of Unbounce vs. ClickFunnels
Having seen our detailed comparison between Unbounce vs. ClickFunnels, you can now decide to choose the best platform that contains all that you need for a successful digital marketing landing page.
In our view, both services are quite pretty for any kind of digital marketing you intend to venture into.
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