ClickFunnels vs. LeadPages: Which is Best?

ClickFunnels Vs Leadpages

Are you looking for the best landing page builder to choose between ClickFunnels vs. LeadPages? Or are you confused when trying to choose between ClickFunnels and Leadpages?

We have got you covered. This is a complete comparison between ClickFunnels and Leadpages landing page builders.


We covered all the features of ClickFunnels and Leadpages, their pros, why people choose them, and what people that are already using them said about them. Ensure you read this detailed guide to the end.

Moreover, while comparing between ClickFunnels vs. LeadPages, you should know that both services are landing page builders that you can use to create highly converting web pages for your online business.

Both ClickFunnels and Leadpages have advanced tools which include AI-based drag and drop tools for creating responsive landing pages.

Meanwhile, there are major differences between ClickFunnels and Leadpages and this is the reason why we created this guide to help you choose the right landing page builder that has all the features you need for creating your next project.

We will take you through the features of both ClickFunnels and Leadpages, their pricing packages and the features that each pricing package contains, our verdict on their user interfaces, their social conversion management, comments from existing users, and other detailed information we have discovered so far from the research we carried out between ClickFunnels vs. LeadPages.

Let’s get started.

clickfunnels benefit

What is ClickFunnels? – ClickFunnels vs. LeadPages

ClickFunnels is an outstanding landing page builder software that you can use to create fantastic landing pages that will convert your visitors to noble customers.

ClickFunnels don’t just have amazing advanced tools for building landing pages alone, it comes with assorted pre-built templates that contain your targeted landing page design.

While using ClickFunnels, if you are not too familiar with those advanced AI-based tools, you can easily customize a pre-built template for your online business.

ClickFunnels is not just a landing page builder software alone. With ClickFunnels you can create sales funnel just from your dashboard by engaging a few clicks from your computer.

One of the amazing interesting features of ClickFunnels is that you don’t need to know about the program before you can build your landing page or a sales funnel for your business.

Regardless of the type of landing page you want to create, ClickFunnels has all the tools that you need for it.

For instance, with the AI-based drag and drop tool, you can embed third-party payment methods in your landing pages without writing any single line of code.

Features of ClickFunnels – ClickFunnels vs. LeadPages

Below are some features of ClickFunnels landing page builder software:

#1. Drag-and-drop page builder

ClickFunnels has an AI-based drag and drops page builder tool that enables both beginners and professionals to create fantastic landing pages even when you don’t have any knowledge of coding or web development.

#2. Membership Area Pages

With membership area pages that ClickFunnels offers, you can be able to convince your visitors to register for your services.

#3. A/B Testing

With the ClickFunnels A/B testing feature, you can be able to test all your sales funnels and see how they will behave for different visitors that will come to your landing page.

#4. Email List Building Tools

By using ClickFunnels, you can utilize their AI-based email list-building tools without the need to build an email list from scratch. This will save you time and money.

#5. Sales Analytics

The sales analytics feature that ClickFunnels offers allows users to keep track of their sales by ensuring that they have all the essential sales statistics.

#6. Pre-Built Funnel Templates

ClickFunnels has an assorted library of pre-built funnel templates which users can use for any kind of marketing landing page they want.

What is LeadPages? – ClickFunnels vs. LeadPages

LeadPages is one of the best landing page building software that is designed for both single individuals and enterprises.

With LeadPages AI-based tool, you can create a fantastic one-product online store, email list, or other digital marketing pages with ease.

If you wish to build landing pages for digital products such as eBooks, courses, or presets? Then LeadPagesis the best landing page builder for you.

Do you intend to build a unique landing page that has never been created before?

With LeadPagesdrag and drop tools, you can create diverse web pages at a low cost without spending any money hiring developers.

One of the fantastic features of LeadPages is that it has assorted templates that you can modify if you don’t know about utilizing all the advanced AI-based drag and drop tools that you will see in your dashboard.

Moreover, depending on the type of landing page you are building, you can easily embed videos, forms, and even GIF images without much hassle.

Features of LeadPages – ClickFunnels vs. LeadPages

Below are some features of LeadPages landing page builder that will help you to generate leads on your sales page:

#1. Drag-and-drop customization

With this tool, you can create fantastic landing pages by dropping some elements like texts, images, buttons, widgets, etc. effortlessly.

#2. Pre-built responsive templates

You can choose from over 100 already designed templates that are highly responsive across devices without paying additional money.

#3. A/B testing

You can easily test all your works while still in progress from your dashboard. With this tool, you set up opt-in forms and how it works in your landing pages from your admin panel. Also, it will allow you to test different versions of widgets on your landing page.

#4. SEO-Friendly pages

When you build your landing pages with LeadPages, you don’t need to be bothered with page performance on search engines. LeadPages will automatically optimize your pages for search engines.

#5. SMS opt-in codes

With this tool, you can easily send an SMS notification to your customers without the need to pay for third-party software.

#6. Publish your landing pages to your existing domains and sites

If you already have an outstanding website, you can utilize this tool to send your newly created landing page to your existing website with just a few clicks.

ClickFunnels vs. LeadPages: Pricing

In this section, we will discuss various pricing packages of both ClickFunnels and LeadPages as well as what each pricing package contains.

ClickFunnels Pricing

clickfunnels pricing

ClickFunnels with all the amazing features that it has makes it possible for users to access its packages by offering a two-price package for your budgets.

The Startup Plan costs $97 per month while the Etison plan costs $297 per month.

Are you new to ClickFunnels and you don’t know how to go about the pricing packages? We can help you.

With ClickFunnels’ day free trial, you can test any ClickFunnels pricing package and see if it has all that you are looking for.

Free trial for new users is one of the pros of ClickFunnels over LeadPages.

Moreover, when your free trial days expire, you will have a 30-day money-back guarantee after your subscription.

ClickFunnels pricing packages are very flexible and you can subscribe for a month-to-month plan which you can cancel at any time.

Meanwhile, if you wish to subscribe to ClickFunnels’ yearly plan, you will be rewarded with free 2 months of their service usage without payment.

LeadPages Pricing

leadpages pricing

LeadPages offers three pricing packages for their users which are Standard, Pro, and Advanced.

As a subscriber, you can decide to choose month-to-month billing for either the Standard or Pro plan.

Unfortunately, Advanced Plan requires either an annual or two years subscription for all users.

Hereunder, you will be able to save huge money when you pay upfront for an annual plan or the two years service. Below are some discounts you will get when you subscribe for either one year or two years plan:

For Standard Plan, you will only pay $17 per month when you purchase two years upfront, $25 per month if you subscribe to the annual package, and $37 per month if you choose the monthly subscription. If you are a beginner, you can just purchase LeadPages monthly plan.

For Pro Plan, users will pay only $42 per month if they purchase two years upfront, $48 per month if they purchase a yearly plan and $79 per month for a month-to-month subscription.

For Advanced Plan, since a monthly subscription is not available in this pricing package, users will pay $199 per month for annual billing and $159 per month for two-year billing.

Clickfunnels Vs Leadpages: Pros and Cons

pros and cons

ClickFunnels Pros

Below are the pros of ClickFunnels (why thousands of people are going for ClickFunnels landing page building software):

  • With their 14-day free trial, even if you don’t have money for a one-month pricing package, you can be given access to access all the features you need when building your landing page. Moreover, some landing page builders don’t offer this amazing free trial.
  • They offer a certified 30-day money-back guarantee
  • You can cancel your subscription anytime you want
  • As a user, you can join their affiliate program and generate money for yourself
  • They have fantastic responsive templates
  • Their templates are mobile responsive
  • They have an amazing drag and drop page builder tool
  • They support weekly Q&A support webinars
  • Users will be given 6 pre-built funnels
  • Integrates with major email service providers (Aweber, Active Campaign, ConvertKit, MailChimp, and more)
  • You can easily add or subtract pages from the funnel
  • You can share free funnels within the ClickFunnels community
  • It works with our favorite checkout, Thrivecart
  • Integrates with payment providers (PayPal, Stripe, Recurly, and more)

ClickFunnels Cons

Below is the bad side of ClickFunnels from the data we got from our detailed research and other users worldwide:

  • When it comes to pricing, it is more expensive than some other landing page builders out there. Meanwhile, ClickFunnels claimed on their website that their price is higher because of the features they offer to users.
  • There are only two subscription packages available for users
  • Users are restricted to only 20 funnels. Although the majority of users cannot exhaust the 20 funnels in their dashboard
  • Their basic pricing package only limits 20,000 visitors to your landing page per month
  • With their entry-level, you will be allowed to own only three custom domain

Moreover, besides the backside of ClickFunnels, one of the biggest cons we spotted is their pricing packages.

Regardless of the features that they offer, a beginner spending $97 a month just to create a landing page is quite overwhelming!

A lot of users (especially beginners) choose other landing page builders because they can’t afford the cost of purchasing the ClickFunnels startup plan.

LeadPages Pros

LeadPages is wonderfully easy to use landing page builder that has so many advantages which include:

  • Its pricing packages are quite affordable. Whether you are a beginner or probably you own a global enterprise, you can choose your preferred pricing package and create your fantastic landing page
  • They offer a 30-day money-back guarantee to all users
  • You can subscribe for a month to month pricing package and you can cancel your subscription anytime
  • Its page interface is quite attractive and very easy to use regardless of the level of your knowledge
  • It is amazing for creating super-quick pages with just a few customizations involved
  • Their drag and drop tool is very interesting and very easy to use
  • It is easy to integrate with your existing email marketing service
  • One of the most interesting features is that users can access Leadpages from your WordPress dashboard
  • They offer more than 160 professionally designed templates to all their users

LeadPages Cons

Below are the things we don’t like about LeadPages landing page builder:

  • They don’t offer a free trial for their users. So users cannot preview their dashboard before subscribing to a package
  • There is no live chat for their basic plan. Live chats are available for users that subscribed to the Pro or Advanced plan
  • Their drag and drop builder is too tedious for beginners to use effectively
  • Users must have an existing email marketing service
  • Creating create full marketing funnels with LeadPages is not that easy
  • They don’t offer checkout pages
  • There are no membership lockdown pages for users
  • Some users reported that the platform is too simple for them

ClickFunnels vs. LeadPages: Which is best?

ClickFunnels Vs Leadpages

This section is a detailed comparison between ClickFunnels and LeadPages. We compare them based on general important features that every user needs.

User interface – ClickFunnels vs. LeadPages

What lots of users love about ClickFunnels is that from your dashboard, you can easily create numerous pages within a short time.

ClickFunnels software comes with so many pre-designed awesome templates that users can select and modify without needing to start afresh.

Users can easily modify those pre-designed templates and add whatever they like, for example, they can add videos, images, buttons, forms, pop-ups, etc.

With ClickFunnels, you can also add other advanced widgets such as pricing tables, progress bars, survey forms, etc.

Just like ClickFunnels, LeadPages allows users to choose their favorite template from their template library and easily customize it by using the available drag and drop editor tool.

Moreover, LeadPages provides two different types of pre-designed templates for their users. The first is the drag and drop template and the second is their older version which is known as the standard template.

Also, users can choose from different page-building elements such as widgets, images, forms, videos, timers, countdowns, etc.

Comparing drag and drop features, both ClickFunnels and LeadPages are quite similar. Moreover, in terms of drag and drop templates, LeadPages has more modern templates than that of LeadPages.


Although ClickFunnels claims to have more features than LeadPages, when it comes to the user interface, we choose LeadPages over ClickFunnels.

Scheduling and publishing – ClickFunnels vs. LeadPages

ClickFunnels’ scheduling and publishing tool are quite outstanding and with just a few clicks, you can build front-end funnels that will get you many sales on all your products.

ClickFunnels believed that users can make more money with their landing pages if they use their follow-up funnels.

ClickFunnels’ scheduling and publishing tool for email marketing automation which is known as Follow-Up Funnels do the same function as an email autoresponder.

With this Follow-Up Funnels feature, users can easily create, schedule, and deliver their emails without hassle.

With ClickFunnels’ Email Messenger tool, you can design and send scheduled emails, and automatically stop sending emails to users who are not interested in your emails.

Moreover, LeadPages which allows its users to build multiple landing pages, create funnels, etc. do not have a built-in email marketing service that can be used for scheduling and publishing.

Meanwhile, users can integrate other top-notch email service providers such as ActiveCampaign and ConvertKit but they have to pay for this third-party software.

LeadPages users who intend to schedule and publish their posts using email autoresponder should budget additional costs since LeadPages don’t offer this amazing feature.


Regarding this email marketing feature which helps in email autoresponder, we choose ClickFunnels over LeadPages; because ClickFunnels has these features as a built-in function.

Pricing – ClickFunnels vs. LeadPages

The Startup Plan costs $97 per month while the Etison plan costs $297 per month.

With ClickFunnels’ day free trial, you can test any ClickFunnels pricing package and see if it has all that you are looking for.

Free trial for new users is one of the pros of ClickFunnels over LeadPages.

Moreover, when your free trial days expire, you will have a 30-day money-back guarantee after your subscription.

ClickFunnels pricing packages are very flexible and you can subscribe for a month-to-month plan which you can cancel at any time.

With the three pricing packages which are Standard, Pro, and Advanced Plan that LeadPages, users can decide to choose month-to-month billing for either the Standard or Pro plan.

LeadPages pricing packages are quite flexible and cheaper when you subscribe for either one year or two years plan.

For instance, if you choose Standard Plan, you will only pay $17 per month when you purchase two years upfront, $25 per month if you subscribe to the annual package, and $37 per month if you choose the monthly subscription.

Also, Pro Plan users will pay only $42 per month if they purchase two years upfront, $48 per month if they purchase a yearly plan and $79 per month for a month-to-month subscription.


When it comes to pricing, we choose LeadPages over ClickFunnels.

Social conversion management – ClickFunnels vs. LeadPages

When it comes to social conversion management, ClickFunnels allows its users to use quick lead capturing and nurturing tools.

Moreover, LeadPages only has just the capturing leads only.

ClickFunnels allows users to easily build sales funnel or even to choose from lots of pre-built sales funnel which is available in their dashboard.

While using ClickFunnels, you can select a compatible sales funnel that fits your business type from different categories such as e-commerce, education, webinars, and so many others.

When using ClickFunnels to create your funnels, you will be given two different options of which one is cookbook builder and the other is the classic funnel builder.

Cookbook builder is used for building ready-to-use funnels while the classic funnel builder is the DIY builder for creating your custom funnel.

Hereunder, with LeadPages you can as well build funnels, but unfortunately, it is more tedious to use this feature even if you are an advanced user.

When comparing LeadPages sales funnel building tool with that of ClickFunnels, the gap is much – ClickFunnels is easier to use.

Meanwhile, LeadPages offers an amazing feature known as lead boxes functionality which allows users to grow their email list without building landing pages.

To use this fantastic LeadPages feature, all you need is to embed the lead box code into any website that accepts JavaScript and HTML and you are good to go.


Concerning Social conversion management, both ClickFunnels and LeadPages have an equal score from our grading.

Collaboration and teamwork – ClickFunnels vs. LeadPages

ClickFunnels is quite an amazing platform that has excellent tools for supporting users. After your subscription confirmation, you can easily log in to your dashboard and with the pre-built templates and funnels, you can begin designing your landing page or sales funnel.

When you get stocked, there are lots of resources in the ClickFunnels resource center which you can use to navigate your way out even without contacting support.

The topics you will find in ClickFunnels ranges from creating and split testing funnels to integrating third-party tools, like GoToWebinar and ClickBank.

Users who were unable to find their specific answer in the ClickFunnels knowledge base can easily contact their support team which is available 24/7 regardless of the season.

Moreover, LeadPages on the other hand is quite new in the landing page building industry; because of this, they tend to offer an excellent community of help when users need it.

LeadPages frequently asked questions can be found everywhere, for example on platforms like searches from Google, their Facebook groups, Twitter, etc. so regardless of the kind of help you need, you can easily find your way out just by searching for it on the internet.

LeadPages mostly organize training webinars to help their users know more about their products and how to utilize their tools when building their landing pages.

Furthermore, LeadPage’s knowledge base, blog as well as marketing resources is quite amazing and helpful.

In conclusion, both ClickFunnels and LeadPages have fantastic collaboration and teamwork.

Advertising – ClickFunnels vs. LeadPages

ClickFunnels has advanced tools for building highly converting pages that will convert when you advertise or promote those landing pages.

For instance, with the available widgets, you will see in your ClickFunnels dashboard, you will not just build landing pages but also you will build sales funnel for your digital marketing.

Since you can integrate your ClickFunnels landing pages with payment providers such as PayPal, Stripe, Recurly, and others, you will have much more confidence when advertising your landing pages because everything is already in order.

With the ClickFunnels affiliate dashboard tool, you can easily track (manage) your visitor’s performance while promoting your services.

Your ClickFunnels affiliate sales dashboard will give you access to your affiliate statistics such as sales and income.

LeadPages has fantastic tools for any type of digital advertising you want to venture into. For instance, LeadPages is very compatible with Facebook Ads and Google AdWords.

This will help you to increase traffic by sending interested visitors who are willing to take action on your landing pages to you.

Any landing page that you promote on platforms like Facebook and Google AdWords will deliver dedicated PPC landing pages of which if your keyword matches any visitors search, they will surely come to your landing pages.


In conclusion, LeadPages has more advertising features than ClickFunnels.

Content creation – ClickFunnels vs. LeadPages

ClickFunnels is a wonderful landing page builder software that you can use to create sweet content without writing any single line of code.

By default, the ClickFunnels homepage is very rich in its content regardless of the pricing plan that you subscribed for.

LeadPages on the other hand also has a high-quality content creation dashboard even with their starting pricing plan.

With drip content and lock membership content that ClickFunnels offers, users can easily embed widgets, videos, images, and different fonts on their landing page.

LeadPages content creation is quite amazing as users can integrate different software in their landing pages which will help them to easily capture leads and send them to their CRM, email list, etc.

Both LeadPages and ClickFunnels have pre-built templates that you can easily edit their content to have your unique landing page.


In conclusion, when it comes to content creation, you can choose from any of this landing page-building software.

Analytical report – ClickFunnels vs. LeadPages

The sales analytics feature that ClickFunnels offers allows users to keep track of their sales by ensuring that they have all the essential sales statistics.

With the sales analytics, your users will get all the necessary information about their funnel sales such as EPC (Earning Per Click), gross income, their cart value, etc.

The sales analytics feature enables you to see how much you have earned from the sales page, order confirmation, etc.

ClickFunnels allows integration with Google Analytics which will also help you to track the key performance metrics of your landing pages.

LeadPages can be easily integrated with Google analytics and this will help users to track real-time users, page views, conversions, visitor behavior, earnings, etc.

LeadPages analytics report is well detailed and everything is in one place even without integrating any external third-party software.


Both ClickFunnels and LeadPages have awesome analytical report features that help keep track of your site metrics.

Security – ClickFunnels vs. LeadPages

When you talk about digital marketing, security is quite vital. If your landing page is not secured, hackers can easily destroy all that you spent money to build.

Moreover, both ClickFunnels and LeadPages provide SSL certificates for all your landing pages or websites.

This SSL certificate ensures that all your pages, as well as funnels, follow HTTPS protocol when users click on your domain. These features ensure that your web pages are certified.

Also, both ClickFunnels and LeadPages allow their users to add a consent tick box to all the landing pages, funnels as well as pop-up forms.

With this GDPR compliance, you can easily collect data from your visitors who will be following the GDPR protocol for data security.


In terms of security, both ClickFunnels and LeadPages offer the best security measures for every user’s dashboard.

Also, their landing pages, as well as funnels, are quite secure from hackers or malware threats.

Customer support – ClickFunnels vs. LeadPages

As a digital marketer, you should know that customer support is one of the backbones of every service provider.

Both ClickFunnels and LeadPages offers live chat, email, direct call, courses, tutorial, and even community forum to ensure the very best of their users.

Moreover, ClickFunnels being an ancient landing page builder doesn’t offer fast support as LeadPages because they have thousands of active customers.

ClickFunnels do not offer 24/7 customer support. Their customer support is only available on the weekdays and users who subscribe for their standard plan only get email support.

Meanwhile, LeadPages being a newer landing page builder offers email and live chat in all their subscription packages and direct call support for their advanced plan.

Although LeadPages don’t offer 24/7 support, they easily respond to users’ queries on time.


Comparing both services, we can conclude that LeadPages offers good support for its users than that of ClickFunnels.

Summary of ClickFunnels vs. LeadPages

Both ClickFunnels and LeadPages are quite a fantastic landing page-building software that has advanced features for building any type of digital marketing landing page that every user will ever need.

Moreover, if you are looking for a cheaper platform, we recommend LeadPages as their prices are quite affordable even if you are a beginner.

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